Originally Posted by peculiar

Na me be this o, whats up?

Originally Posted by Ishangirl

What’s you view on Emeka Mba marketing strategies?
You cannot run a successful industry without structure. You cannot run a successful business without facts and figures, its not possible. Like he rightly said, if anybody comes to the country today and demands some information about the industry, how do we account for that? I’ve read the minutes of the meeting Emeka Mba had for the past one year. They invited me for the last one they had in London but I couldn’t attend. The Americans wanted to invest about eighty billion because they are literarily shocked at the rate of our growth and development. They were highly shocked at how the world has grabbed Nollywood.

When we went to Jamaika, they nearly tore my dress. We went to Liberia and they were crying when they saw us. Crowds were lying up at the airport and children, women all left work, they left their school. It was like a massive carnival. Different groups were shouting. Lots of people even made t-shirts with my name on it. We spent hour on the road to get to the hotel because of the massive crowd. People came out of their houses and stood for us, some of them were falling down and I don’t think Micheal Jackson could have been welcomed in such a way. In my amazement I was told this is only Jamaica , that if it had been another country they story will not have been describable. It came to a time that their screams and shouting got me crying. I started to cry. It was a lifetime experience that cannot be forgotten.

So, Americans have done their research and they are wondering how the world accepted Nollywood that much and they want to pump in money. They know they money will pay off faster here that their country. But we have a problem concerning that, and the problem is that there is no structure.
Where do they want to put that money? Where? Which production outfit is standing tall that can handle that budget and tell you this is what we have been able to do in fifteen years of being in the business, this is the number of films we have produced, this is how much we have made, these are the number of marketers we have in the country, these are the number of producers we have and so on? We don’t have any record of them. Nobody can come out and produce the first copy of film ever produced in Nollywood, nobody can produce the documentary. We don’t have any record. We should try to put everything we do in other to make our investors confide in us. Because, they actually want to pump in money.

They money is there but who will put his money into something that doesn’t have records? When you go outside this country nobody want to ask you if you know anybody in the Oil and Gas. The first thing they ask you is something like; do you know Omotola, do you know Genevieve? Because whether you like it or not, its these are the faces they use in identifying Nigeria . So if we say we have a movie industry why not lay a good structure for it. They are not harassing anybody; all they clamour for is for you to get a license as a stakeholder. That’s how it’s being done in other places. As a marketer or distributor, when you have your license, nobody disturbs you. And the fee is not too much at all.

Originally Posted by moviewizard

Stella grants good interviews, has anyone noticed?