‘The Avengers’ Trailer Breaks iTunes Records

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Staff member
Judging by the success of the latest trailer, Marvel’s The Avengers is poised to be a huge hit at the box office.

The latest trailer, which was released exclusively on iTunes on Tuesday, was viewed 13.7 million times in its first 24 hours.

Marvel has been in a bit of a trailer war with its comic-book rival DC. The first Avengers teaser broke iTunes records in October, with just over 10 million views in 24 hours. The first trailer for The Dark Knight Rises bested that record in December, racking up 12.5 million views. Now Marvel is back on top.

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