It sounds like a NEW process, but it has been in use long before it was formalised. Producers like Tade Ogidan have been dispatching their home movies to video clubs using the method for years. It doesn't stop the so-called video club from buying off-the shelf to rent out like they have done for years, while keeping the recognised copies on the shelf for appearances' sake. I have no problem with the new framework. Hopefully, it will foster some accountability. But you're dealing with a particular group of Nigerians who have "thrived" on the unscrupulous for many years here...As for bar codes, won't it require cash registers, scanners and related accessories to read it? Are the majority of these "video clubs" not tiny spaces in out of the way places anymore? Maybe I have lost touch. I haven't been home in a minute... I don't consider it an aspersion (I don't do that and I speak my understanding of the truth to my own, that's all) and it is supported by years of personal observations. We like piracy as much as the next guy and since our "video clubs" are mostly in unseen/unmonitored corners, who's to say my observations are not my "facts"? I have friends who flaunt wedding album size folders full of illegally copied VCDs and DVDs in my presence...friends who have seen a zillion home movies without paying for more than a handful... I may have been a tad hyperbolic, but the issue is undeniable. The South West may have more disposable income, but does the report also itemise where the money goes? How does that say the consumers of Yoruba movies spend it on the movies in question and not on the next Owambe? And I did say "MAYBE they have less disposable..."